Dynamic Business | Published September 11, 2024
In today’s competitive landscape, effective networking can open doors to new opportunities, partnerships, and valuable insights.
In this week’s edition of “Let’s Talk,” we explore essential networking strategies that can help business owners connect with the right people, grow their influence, and drive their businesses forward. Whether you’re just starting out or looking to expand your existing network, these tips will guide you on how to maximize the power of professional relationships.
Let’s Talk…
Clive Burcham, Founder, Compadres
“Effective networking starts with generosity. With today’s connectivity, the concept of ‘six degrees of separation’ has shrunk to just two, making it easier than ever to expand your network. A quick glance at LinkedIn shows how closely connected we all are – if you want to know someone, chances are you already know someone who can help you.
“The best way to make a connection is still face-to-face, but if that’s not possible, a video call is a great alternative. It’s personal, warm, and has gravitas.
“When you’re meeting with someone and you’ve shared some excitement about the great work you’ve been doing, ask them: “Is there anything I can help you with?”, “Who in your network would appreciate what we have to offer?” “Who do you know or think I should meet?”. This can open doors you had never anticipated.
“At conferences, seek out those who are standing alone. A simple ‘hello’ can turn into a lasting connection. And consider hosting unique events that add value – like our ‘Compadres Campfire‘ – where we bring together entrepreneurs, CMOs, and CEOs in an intimate setting that fosters unparalleled connections.
“Finally, remember Steven Covey’s ’emotional bank account’. Approach meetings without a hidden agenda. Ideas spark from conversations, and those ideas can shape new futures.”
