The Compass

See what matters now.

The business creates more information than a founder can hold in their head. The Compass brings the priorities, commitments, blockers and context that matter into one clear view.

01 · Too much is competing for attention

Everything feels important. Not everything is.

On any given week a founder is carrying client issues, hires, decisions, cash questions and promises made to the team. Most of it is real. Only some of it needs attention now.

Illustrative. Deciding what matters is done by the founder with their adviser; the Compass is there to keep it visible.

The problem isn't a lack of information. It's knowing what deserves attention now.

02 · One clear view

The business, at a glance.

The Compass brings the things that matter into one place, so the founder and leadership team can read the business quickly and work from the same picture. It's about clarity and focus, not a wall of numbers.

Look closer

Select a part of the Compass to see what it's for.

CompassIllustrative view
North Star

A business that grows without every decision running through the founder.

Current priorities
  • Take the founder out of final-stage pitchesIn progressOwner: Founder
  • Hire an operations leadOn trackOwner: Founder
  • Document client onboardingNot startedOwner: to be agreed
Commitments
  • Brief Sam on the final pitchFounder · Friday
  • Shortlist operations candidatesOperations · this month
Blockers
  • No owner yet for supplier contractsRaised last conversation
Needs attention
  • Cash forecast not updated this month
From previous work
  • Late-stage losses traced to capacity, not priceLast conversation
  • Decision: Sam leads the next final-stage pitch
Illustrative example for a fictional business. Not a product screenshot.
03 · Keep the North Star visible

Keep today connected to where you're going.

When day-to-day work gets noisy, the longer-term ambition is the first thing to blur. Keeping the North Star in view means the founder doesn't have to reconstruct it every time, and each priority can be read against it.

Where you're going
North StarA business that grows without every decision running through the founder.
What needs doing now

How it connects: Select a priority to see how it connects to the North Star.

04 · Priorities become explicit

Turn conversation into focus.

Challenges, discussions and decisions come out of every conversation. The useful part is what they turn into: a small number of explicit priorities, each with an owner, a next commitment and a sense of progress.

From conversations
  • ChallengeWe keep losing larger contracts at the final stage.
  • DecisionSam leads the next final-stage pitch.
  • ConversationI'm still running operations myself, most weeks.
  • ChallengeEvery new client is onboarded differently.
  • ConversationOnly I really know how onboarding should work.
Priority
Owner · commitment · progress
  • FounderBrief Sam by Friday
  • FounderShortlist candidates this month
  • Owner to be agreedFirst step at the next conversation

The adviser and founder do the thinking. The Compass is designed to stop the outcome disappearing afterwards.

Illustrative example. Names and details are fictional.
05 · What gets agreed stays visible

Commitments don't disappear between conversations.

What gets agreed should still be visible after the meeting ends. Most commitments are made out loud and then live in someone's memory; in the shared picture, with an owner and a timeframe, the next conversation can pick them up rather than rediscover them.

In the meeting"Let's have Sam lead the next final-stage pitch. I'll brief him before then."Founder
Meeting ended
Next conversation"Sam led the pitch on Thursday. Let's look at how it went."Founder and Compadre
CommitmentBeing agreed
Conversation
Founder agrees Sam will lead the next final-stage pitch.
Commitment
Sam leads the next pitch.
Owner
Founder
Due
Before the next conversation
Picked up in the next conversation

Illustrative example. Names and details are fictional.

06 · See what is getting stuck

What needs attention shouldn't have to shout.

Friction in a growing business is usually quiet: a decision waiting on the founder, a project nobody owns, a commitment that slipped. The Compass gives the founder and adviser one consistent place to see it, talk it through and decide what to do.

  • One consistent place to see friction
  • Discussed in the conversation, not lost in it
  • Resolved items stay on record, not out of sight
Needs attentionIllustrative view
Resolved
    Or select an item to resolve it.

    Illustrative. How items are raised and kept up to date is agreed with each business.

    07 · The Brain and the Compass

    Memory underneath. Clarity on top.

    The Brain is the part of Compadres being designed to retain what the business learns. The Compass is where the relevant part of that becomes visible, so it can be seen and acted on.

    Conversation and business activity
    Adviser conversationDecisionTeam meetingClient callCommitment
    The Brain

    Designed to retain context, decisions, priorities and commitments.

    The Compass
    North StarGrow without every decision running through the founder.Now
    1. Founder out of final pitches
    2. Operations lead
    3. Cash forecast

    Makes the current picture easier to see and act on.

    The Brain remembers. The Compass shows you what matters now.

    About the Brain →
    08 · Built for the conversation

    A better conversation starts with a clearer picture.

    The adviser still leads the relationship. The Compass is there so that the founder and their Compadre start each conversation from the same place, and spend the time on decisions rather than catching up.

    • Same contextFounder and adviser work from one shared picture.
    • Priorities stay visibleNothing important slips out of view between meetings.
    • Nothing to reconstructPrevious commitments are already there to pick up.
    • Faster to decisionsLess time recapping, more time deciding.

    Technology supports the conversation. It doesn't replace it.

    The thinking behind Compadres →
    09 · Progress over time

    See movement, not just a snapshot.

    A single view tells you where things stand. The idea is that the picture carries from one conversation to the next, so you can see what moved: priorities changing, commitments completed, blockers resolved and new things that need attention.

    Compass · NowIllustrative view

    Illustrative example for a fictional business.
    What it adds up to

    Clearer, together.

    Three things the Compass is designed to help with.

    01

    Clarity

    Know what deserves attention now, and what can wait.

    02

    Alignment

    Founder, leadership team and Compadre work from the same picture.

    03

    Continuity

    Priorities, decisions and commitments don't disappear between conversations.

    Start here

    Start with a Diagnostic.

    The Compass doesn't begin with a dashboard. It begins by understanding the business, the ambition and what's currently getting in the way.